Clutch 

Clutch was created to help businesses succeed in an evolving marketing landscape. Since 2012, we have continued to grow our platform into an innovative, data-centric marketing solution with one focus: empowering brands with the best technology so that they can identify, understand and motivate their customers.  Marketers’ jobs have changed drastically over the past several years. New technologies, changing behaviors and innovative ways to use data have transformed the way brands create and nurture customer relationships. To adapt, businesses have had to embrace an ever‑widening range of tools, often with limited resources and internal expertise.

Through Our Integration Clutch provides the ability to perform:   

• Scoring + Lifetime Value - Measure customer lifetime value or establish scores using a recency, frequency, monetary model Real-Time Segments
• Establish events and rules that control customer movement in and out of configured segments
• Churn Modeling - Proactively manage churn with dynamic models for active, lapsing and lapsed customers.

Speciic integration features:

• Ability to share loyalty numbers and other identifies.
• Transfer cart information to support loyalty analytics
• Ability to calulate and offer rewards to the customer.
• Redeme rewards online in real-time.
• Customise customer experience.